Which Is Better: Long Domain Names or Short Domain Names?
One of the biggest debates in SEO circles is the efficiency of long domain names or short domain names. Many people believe that a higher SEO ranking is obtained by having a shorter name that lessens keyword density and makes the domain easy to remember. Others swear by the opposite approach.
What is the truth? Is there really any such thing as a benefit to having a shorter domain name?
Well, let's break down the answer and discover if it's actually the short length that benefits Search Engine Optimization, or the longer length.
Keyword Density - The argument for a high keyword density goes something like this: "A.S.V.P. websites with three words per page rank higher than sites with two words." While it's true that keyword density does affect rankings (and is a factor in how Search Engine Optimization works), the correlation between keyword density and page rank isn't very strong. In fact, the opposite is true.
The correlation is the opposite of what most people believe. In order to achieve a high SEO ranking, you want to have a long domain name with few words. This allows the search engines to identify your site more easily when someone types in a search phrase that is related to your domain name. However, the opposite is true. If you have a short domain name with a lot of keywords in it, the search engine can also see your site faster than if you had a long domain name.
Search engines only show sites that they feel are relevant to their users. They don't care about your feelings on the matter. They just want to provide the best information to their users. So, while a long domain may be convenient for most people, it may not prove to be effective in increasing your chances at getting found by the search engine.
When it comes down to it, the key to finding success with short keywords is making sure you choose your keywords carefully. You should research them well. The last thing you want to do is use keywords that are too general. This will cause your site to get found through other sites as well as the search engines.
Choosing your keywords carefully takes time to gather enough data to make an educated decision. Luckily, there are tools available that will do this work for you. These programs are made to scan the top of the search engines for profitable domain names. After finding the ones that have strong potential, they will bring you a list of those domain names. You simply compare the two and select the one with the most relevant keywords.
Short keywords take time to build in relevancy with the search engines. Because of this, you will find that you spend more time sorting through the non-targeted domains rather than focusing on the ones that will best benefit your site. If you can afford it, I would highly recommend choosing a domain name that is about three to seven words in length.
In conclusion
If you are looking to make more money online, you can turn a very long domain name into a short one. To do this, you have to make sure that you only include the targeted keywords in the domain name. This means that you can cut out the unneeded keywords and make your target audience feel more confident about your website. This is the best way to increase your chances of making more money with your internet marketing efforts.
As a leading SEO Company Brisbane and Website Design Brisbane Marketing Sweet can help businesses just like yours websites not only rank well, but also increase more traffic and create more conversions.
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